Basement Files 33

"The aspects of things that are most important for us are hidden because of their simplicity and familiarity... And this means: we fail to be struck by what, once seen, is most striking and most powerful."

Visual Inspiration

Product Inspiration

A simple idea, well executed

I love finding a smart little utility like this that has been created by a couple of people and has taken off. No matter how crowded the world of products seems its inspiring to remember that good ideas well executed (and marketed( will find an audience.

Human Inspiration

Michael Nielsen

There is enough brain food in this digital notebook to keep me writing notes for the rest of the year. Michael is a really interesting writer on tools for thought, quantum computing and AI.

Tools For Thought

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Basement Files 92

Basement Files 92

Reading "The first 10 years of your career are for learning what you want to do. The next 10 are for getting great at it. The next 10 are for making an impact and making money.” The worst-case scenario is someone looking up to pop stars or athletes for

Basement Files 91

Reading Career paths aren’t linear progressions. They’re complex graphs of relationships, often invisible until you step back and map them. Each node represents not just a job or a skill, but a person who took a chance, offered guidance, or simply showed up at the right moment. Don’

Basement Files 90

Basement Files 90

Reading * This great story about how the calculator was designed on the Mac. * Things like this are why I am not too concerned about AI, there will always be humans making wonderful things just because they can. * Things are feeling really gloomy in UX right now At Linear, I’ve

Basement Files 89

Basement Files 89

On Quality Great design springs from personal conviction, not just objective analysis. Instead of striving for objectivity—which can compromise your vision and potential—design something that inspires you. The quality of your designs is directly correlated to how well you understand the underlying problem. More often than not we